On December 8, 2022, the 20th Yabuli Ski Festival with the theme of "Cool Snow Life" officially kicked off the winter chapter of Yabuli Ski Resort, looking forward to sharing the beauty of ice and snow, ecology, extremes and sports with tourists from all over the world.
This year's ski festival focuses on publicizing "opening the door of snow to enjoy the life in the snow". In the new snow season, Yabuli Ski Resort will further shape the "festival +" tourism symbol to ensure Yabuli's 5-month super-long snow season for sports events and cultural activities are covered around the clock, creating a romantic and exciting ice and snow cultural feast for tourists.
During the Ski Festival, Yabuli will integrate rich elements such as events, conferences, music, entertainment, and folk customs, and more than 30 events, including the Yabuli Naked Pig Skiing Festival, the 23rd Yabuli China Entrepreneur Forum Annual Meeting, the National Alpine Skiing Championship, and the Super Fixed-Point Skiing Open, have been held successively.
Every winter, there will be such a "Fast And Furious" scene in Yabuli: sports enthusiasts in colorful ski suits step on the snowboards, flying down from the top of the mountain with flying snowflakes. What surprises will this Yabuli Ski Festival bring to the ski lovers?
It is understood that in the new snow season, on the basis of the original facilities, Yabuli will update all the gates and billing system, further coordinate the training of professional athletes and the experience of tourists, and ensure that the Erguokui ski track can be opened to the public on a regular basis, and the Daguokui ski track will be open normally on holidays, allowing tourists to have a higher experience of skiing on the three mountains with one card in hand; and to make your travel more colorful by creating a package of skiing + mountain sightseeing, the world's first slide, forest hot spring pavilion, panda pavilion, forest train, horse-drawn sledge, snowmobile, crazy snow circle and other items.
Yabuli will also carry out from time to time the 50 yuan (RMB 50) skiing experience for tourists in Heilongjiang Province and the free ice and snow for elementary and middle school students across the country, as well as the Harbin and Shangzhi city government consumption coupon activities.
The ice and snow in the whole country is mainly in the Northeast, and the ice and snow in the Northeast is mainly the Ice City. Seizing opportunities in the post-Winter Olympics era, Harbin is taking advantage of the opportunity to develop an ice and snow economy focusing on ice and snow sports, ice and snow tourism, ice and snow creativity, and ice and snow equipment. The momentum of building a "Capital of Ice and Snow Culture" is in full swing.
According to the Harbin Capital of Ice and Snow Culture (Ice and Snow Economy) Development Plan (2022-2030), Yabuli Ski Resort will introduce strategic investors, comprehensively benchmark Nordic ski resorts, and accelerate the creation of ski a resort complex and ice and snow characteristic town with complete and integrated functions such as skiing, accommodation, leisure, sports, entertainment, catering, shopping, social networking, and SPA in the new planning area, striving to create a world-renowned ice and snow sports tourist resort, an international conference exchange destination, a venue for the Winter (Youth) Olympic Games, and a national sports and leisure demonstration area.
As a representative of practicing the "Capital of Ice and Snow Culture", this year, Yabuli upgraded the tourist service center, has improved the functions of guidance, shopping, ticket purchase, distribution, recreation and other functions, and created the main window for the image display and external management of the scenic spot; completed the infrastructure construction projects such as scenic road upgrades, fire station construction, and Wuxiaolianchi landscape renovation; and will keep implementing systems such as clearly marked price, price announcements on the wall, and pre-meal confirmation to ensure the open and transparent catering prices in scenic spots and rest assured that the tourists can enjoy themselves comfortably at ease; do a good job in the fine-grained management of safety and epidemic prevention work, strict elimination, regular inspections, and traceability of personnel to ensure that you know fairly well and feel at ease.